Ghiras


Ghiras's effectiveness in reaching its goals depends on neutrality, engagement, and broad appeal, which it will maintain by:

	Concentrating on points of agreement; avoiding points of contention and conflict, particularly in culture, politics, and religion.

	Identifying and investing in points of strength in the social fabric; addressing weaknesses with media and awareness campaigns.

	Not holding back on covering sensitive social issues while fully respecting societal norms.

	Highlighting role models and success stories to spread the benefit of their experiences.



		To raise awareness and prevent the dangers of drugs and other delinquencies.
		To brand Ghiras as a strong line of defense in protecting youth and families against drugs.
		To establish Ghiras as the leading Arab World resource on drug awareness and prevention.